Overview
The Program will cover all activities related to business development on the basic and intermediate level. Academic concepts and practical experience are blended to deliver an exceptional performance that will be easy to grasp by participants from different cultures. The course will combine interactive material and encourage effective communication to keep audience interactive and participating.
Course Objectives
- The main course objective is to create a business culture within the minds of the audience.
- To enhance audiences’ knowledge about the Business Development.
- To engage the audience to allow transactional flow of info and expertise.
After the course, the attendees should have learned the basics of Business Development in addition to have complete awareness of the fundamentals covering the critical concepts and learned related case studies that enhance the learning process.
Course Features
- Lectures 0
- Quizzes 0
- Duration 20 hours
- Skill level All levels
- Language English
- Students 0
- Certificate No
- Assessments Yes
Curriculum
- 5 Sections
- 0 Lessons
- 20 Hours
Expand all sectionsCollapse all sections
- Module OneMarketing and Sales Fundamentals / Basics.0
- Module TwoMarketing and Sales Fundamentals / Marketing research, analysis and Comm.0
- Module ThreeBusiness Development – The Theory.0
- Module FourBusiness Development – The Tactics.0
- Module FiveProject, Assessment and Evaluation.0
Target audiences
- 1- Preparing fresh graduates for marketing career. 2- All types of employees to provide a business flavor including non-business positions. 3- Professionals specialized in marketing/ sales/ business development. 4- Department managers leading multidisciplinary teams. 5- Entrepreneurs preparing for market penetration.
